Yokohama was established in 1917 in the town Yokohama, in Kanagawa Prefecture, Japan. Over the past century, they have gone from strength to strength, opening many new factories across the world. In South Africa, Yokohama’s headquarters are located in Johanneburg and is distributed through YSA a division of the TiAuto Group.
From the off-road enthusiast to the general passenger vehicle, Yokohoma tyres are popular and esteemed for their durability and design. Yokohama a leader in technology and innovation when it comes to tyres.
The company is all about pioneering engineering. “Technology drives better tyres” is one of their philosophies. And they mean it ‘ their breakthrough technologies include simulations in aerodynamics, water evacuation, rolling resistance, and tread wear.